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Brick and Mortar Store Owners: I can’t Click Your Social Media Stickers

Nicole Fox Noble:

Discussion time: to display or not to display social media icons OFFline; as in on your storefront, car, sandwich board or at point of sale?

Originally posted on Digital Media Cafe:

More of a pet peeve than anything else, I cringe whenever I see a store owner use valuable advertising space within stores to lazily display social media icons. I am a big proponent of brands advocating their social media presence, but merely displaying icons will not only confuse your audience, but prove to be as effective as yelling at customers.

(although yelling “Buy Now!” repeatedly could scare them into purchasing).

Take the following example I saw earlier today (no offense to the store owner of this business).

Brick & Mortar Store Owners: I can't Click Your Social Media Logos

Can you spot the issue in the case above? People walking past the store are asked to follow the company on Facebook, Twitter, and Instagram- that’s normal. However, how are they supposed to find the business in question? Merely displaying the icons without any sort of link or even a QR code means you are asking users to spend valuable time trying…

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Bespoke Words App Test Drive

Bespoke Words App Test Drive

Writer: the Internet Typewriter

 

Different things motivate writers.

Many writers I know feel inspired that bit extra when it rains. Others get drunk. For reasons (not beyond exploring) I still like using vintage pen and paper; it slows down my train of thought to a more legible pace. As a guilty pleasure I go retro and use a typewriter which has a similar impact with a little more pace.

Once you have rearranged your writing space furniture, scheduled your writing tasks and promised yourself to write more this year than ever before, all you’re left with is procrastination or activation. This year I’ve happened upon an app that really tickles my fancy. It isn’t a new app, so you may already be familiar with it, it’s been around since 2007.

This application is, Writer: the Internet Typewriter. Quick, simple and straightforward, it gets the job done while creating an old-fashioned writing environment. Even if you’re not a writer, if you want to experience what it feels like to type like we they used to, give it a whirl just for fun.

The basic version comes free without annoying advertising. You can choose your own font, line spacing and colours. It can run from your desktop and you can save, download, print or PDF your work. If you use WordPress, you can export text files directly. It provides both word and character count as you type, you can even set yourself a deadline or a word count goal. Best of all, you can select a sound – yes – there is a choice between electric and manual typewriter sounds. The feeling of typing old-school is probably what floats my boat the most!

Big hat tip to John Watson and writer.bighugelabs.com for developing this one. My comments are unsolicited and without reward, but I admit I’m loving Writer so much I probably will go for the upgrade! This app is the coolest thing since Writeroom; the app that inspired it. For now, I thought it was worth sharing with fellow writers looking for something different in 2014.

Bespoke Words App Test Drive Writer - Pro Bespoke Words App Test Drive
Copywriter Nicole Fox Noble Gold Coast Writer

Infographically Speaking: The HOTTEST Words of 2013

Words words words! 2013 like every other year was full of keywords and buzzwords.

According to the Cambridge Dictionary Online and neatly graphed into pretty graphics by Offer Pop – these are the HOTTEST of the HOT words!  But be warned; just because you’re hot, doesn’t mean you’re still popular…

Selfie anyone?

The Hottest Words of 2013

The Hottest Words of 2013

Bespoke Words Tumblr Facts blog

Tumblr Facts

Tumblr Truths

  • Tumblr is a microblogging platform and social networking website.
  • Tumblr hosts 108 million blogs.
  • There are approximately 2.8 million Australian Tumblr users.
  • Tumblr was founded in 2007.
  • Tumblr launched a mobile version in 2009.
  • The applicable age restriction for Tumblr is “no individual under the age of thirteen (13) may use the services…“. Or in the words of the funny folk at Tumblr -

You have to be at least 13 years old to use Tumblr. We’re serious: it’s a hard rule, based on U.S. federal and state legislation, even if you’re 12.9 years old. If you’re younger than 13, don’t use Tumblr. Ask your parents for an Xbox or try books.”

Bespoke Words Tumblr facts

Infographic via Global Web Index

 

http://www.linkedin.com/in/schnicka

LinkedIn Facts

Links to LinkedIn

  • LinkedIn is a social networking site for professionals.
  • 225 million users worldwide, 4 million of which are Australian.
  • LinkedIn was founded and launched in 2003.
  • A mobile version of the site was made available in 2008.to
  • Company Pages can be added in addition to Personal Profiles.
  • The eligibility for opening an account, as stated by LinkedIn is,  that you must be ‘our “Minimum Age” means 18 years old” .
  • The LinkedIn slogan is “Relationships Matter”.
  • You can connect with me on LinkedIn and Follow Bespoke Words Company Profile.
Bespoke Words - LinkedIn Facts